IAS Website Packages Explained: Foundation, Growth and Bespoke
Fixed pricing, no surprises. Here's exactly what's included in each of IAS's three website packages, so you know precisely what you're paying for.
One of the most common frustrations business owners have when getting website quotes is not knowing what's actually included until the invoice arrives. IAS runs on three fixed-price packages — Foundation, Growth, and Bespoke — so you know exactly what you're getting before you commit. Here's what's actually in each one.
Foundation — $1,999 AUD
Foundation is the entry point for businesses that need a genuinely professional, fast, SEO-ready website without the overhead of a large agency build. Every Foundation site includes Google Analytics tracking and a Full Website SEO Audit conducted quarterly, four times a year, so your site's technical health is actively monitored rather than left to decay after launch. This tier suits trades, local service businesses, fitness professionals, and small operators who need a genuinely strong first website. Real Foundation-tier examples include Tamar Cabinets, EAY Electrical, Reborn Physiques, Your Coach Plus, Senator Developments, and Lumière Skin Studio — live, working websites, not mockups.
Growth — $2,999 AUD
Growth builds on everything in Foundation and adds two things that matter significantly for local visibility: Google Business Profile setup, and Google Search Console tracking so you can see exactly how your site performs in Google search over time. This tier suits businesses that are past the "just need a website" stage and are actively trying to grow their local search presence and lead flow. Our own cinematic-scroll demo build reflects the level of design execution available at this tier.
Bespoke — $6,999 AUD
Bespoke is our premium tier, for businesses that want a genuinely custom, high-end build — the kind of site built for brands where the website itself needs to do real selling, not just exist. It includes everything in Growth (Google Business Profile setup, Search Console tracking, Analytics, quarterly SEO audits) built on top of a fully custom design and development process rather than a templated structure.
What's Included Across Every Tier
- Google Analytics tracking — included on all three tiers, so you can see real visitor data from day one.
- Full Website SEO Audit, quarterly — run four times a year on every tier, keeping your site's technical foundation healthy long after launch.
- SEO-ready foundation — every site is built with the technical SEO fundamentals in place from day one, not sold as a separate add-on later.
Optional Add-Ons
Beyond the three core packages, IAS offers hosting plans, ongoing SEO blog content (4, 8, or 12 blogs per month), and standalone Google Business Profile setup and management for businesses not yet ready for a full website rebuild. These can be added to any package or purchased independently depending on where your business is at.
See Which Package Fits Your Business
Book a free 15-minute consultation and we'll recommend the right package for your goals and budget — no pressure, no obligation.
Book Your Free Consultation →Frequently Asked Questions
Is the pricing on IAS packages actually fixed?
Yes. Foundation, Growth, and Bespoke are fixed-price packages, not quote ranges — you know the exact cost before committing.
What's the main difference between Foundation and Growth?
Growth adds Google Business Profile setup and Google Search Console tracking on top of everything included in Foundation.
Do all packages include SEO?
Yes. Every package includes Google Analytics tracking and a quarterly Full Website SEO Audit as standard, not as a paid add-on.
Can I see real examples of each package?
Yes. Real Foundation-tier client sites include EAY Electrical, Reborn Physiques, and Tamar Cabinets among others, viewable as live, working websites.